Through the Magpie Eye: Old Cigarette Ads

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29.10.2015

Old cigarette advert, someone in a shearling-collared jacket lighting up in a stony mountain valley beside an ice axe

Smoking isn’t cool, but sometimes people who smoke happen to be cool — just look at these old adverts scanned in from the Oi Polloi library. From adidas-wearin’ fun-boys wining and dining on a wooden raft to leathery-faced old cowboys with a one-way ticket to flavour country, these cats certainly know how to live.

Camel advert, Where a man belongs, with someone in khaki smoking in a rocky canyon beside packs of Camel Lights and Filters

Salem Lights advert, Share the spirit, two people smoking on a wooden raft by a candlelit table, one in adidas trainers

Marlboro advert of someone in a white cowboy hat, white shirt and dark waistcoat lighting a cigarette beside a tree

Winston America's Best advert, two people in check flannel shirts, one in a hard hat, sharing a light by a steel bridge

Camel Filters advert, Share a new adventure, three people paddling a red inflatable raft through white water

Salem Spirit advert, You've got what it takes, a laughing group in knits and padded gilets piled around an American football

Come to Marlboro Country advert, a rider in a cowboy hat and red shirt on a black horse coming down a sand dune

Winston America's Best advert, three climbers in harnesses hauling a rope on a rocky ridge as a helicopter hovers behind

Kool Lights advert, There's only one way to play it, someone in tinted glasses and a leather jacket playing saxophone

Camel Filters advert, a climber in a fur-trimmed parka with a rope and rucksack smoking on a snowfield beside an ice axe

Newport advert, Alive with pleasure, two people laughing at the shore with fishing rods, one in red shorts, one in waders

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