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Saucony Jazz advert from 1982 headed Sole Music, with a runner in white sat on grass and a pair of navy and tan Jazz trainers

Seeing as we’ve just started stocking Saucony trainers, now is as good a time as any to take a trip back down memory lane courtesy of some badly scanned in adverts. So dust off the stopwatch, dig those short-shorts out the drawer and prepare to be whisked away to a time when running shoes were actually for running…

Saucony are coming advert from 1981 quoting Ian Stewart, with a runner in a vest tying a lace above a line-up of trainers

Saucony Quest advert from 1983 headed Runners World and Saucony a winning combination, a runner sat among trainers

Saucony advert headed 1st is first, 2nd is nowhere, with Freedom 1000 and Shadow 5000 trainers on a purple background

Saucony advert from 1988, a runner in a red Saucony hoodie and white cap jogging past a hurdle at Withdean Stadium, Brighton

Saucony Arrow advert from 1990 headed Get Serious, a close-up of a white, grey and blue running shoe mid-stride

Saucony Jazz 4000 advert from 1993 headed After much sole-searching, runners always come back to the Jazz, over a lugged sole

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